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Custom Salesforce Object <> Custom Zuora Object?

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Custom Salesforce Object <> Custom Zuora Object?

It's my understanding that you have to have either Zuora CPQ or Salesforce CPQ to push Salesforce data into Zuora. We have a custom "CPQ" tool (built in-house) that works great for us. We're not really looking to move away from that right now, but do want to take advantage of what Zuora Billing/RevPro has to offer. 

 

I'm wondering if it's possible to create custom objects/fields in Salesforce to map data directly into native Zuora's SFDC objects? Ideally, I'd like to be able to do this with as little APEX/development as possible (e.g. workflow/process builder/visual flow). Has anybody done something similar before?