This article was originally posted in Lithium's News Room.
Zuora Community Launches on the Lithium Platform
Reduced Support Tickets by Nine Percent in One Week
SAN FRANCISCO – April 5, 2016 – Lithium Technologies today announced the launch of a community with Zuora®, the world’s leading provider of subscription billing, commerce and finance solutions. The new Zuora Community is an invaluable addition to Zuora’s “Subscribed™ Community,” an ecosystem of subscription businesses that use Zuora.
To Zuora’s customers and partners, the Subscribed Community is just as vital and empowering as the Zuora platform itself. The new site gives more than 700 current customers peer-to-peer support and access to Zuora employees and partners to receive answers to questions. Customers can also provide product feedback directly to Zuora, helping to shape the company’s product roadmap.
Zuora's Relationship Business Management (RBM)™ solution enables companies to turn customers into subscribers by building sustainable subscription business models that establish, cultivate and monetize recurring customer relationships. The Zuora Community is key to creating an optimal subscriber experience by providing free and easy access to advice, answers to questions, best practices, peer-to-peer discussions and more.
“Our customers are driving the Subscription Economy forward, and we wanted to build a community to bring these leaders together to learn from each another,” said Marlene Summers, Vice President, Zuora Global Support. “We selected Lithium to power our growing ecosystem because the company allows us to scale our brand experience, improve our customer education and build subscriber relationships.”
“Zuora is a great example of a global brand tapping into their biggest asset – their customers. The new Zuora Community is beautifully designed, has exactly what’s needed for great customer service, and is the perfect destination for customer engagement,” said Katy Keim, Chief Marketing Officer at Lithium. “We congratulate Zuora on their flawless community execution to power product adoption and strong customer relationships.”
Since its launch in January, the Zuora Community has already begun gaining new views and engagement daily from customers, support agents and product managers. Zuora customers spend an average of eight minutes in the community – an indication they are finding valuable content from the community search and answers. In one week alone, Zuora saw a nine percent decrease in support tickets.
Zuora Community features include:
- Discussion Forums: a crowd-curated knowledge-sharing and management feature that connects product experts and brand enthusiasts
- Ideas: a place where customers can submit product ideas and provide product feedback
- Blogs: a platform to publish content and host user-generated content
- Premium Gamification: a feature to engage and motivate users to be active community members
You can learn more and be part of the Zuora Community at the world’s only conference dedicated to the subscription experience, Subscribed 2016, held on April 12-13 in San Francisco.
Lithium builds trusted relationships between the world’s best brands and their customers, helping people get answers and share their experiences. Customers in more than 34 countries rely on Lithium to help them connect, engage, and understand their total community. With more than 100 million unique monthly visitors over all Lithium communities and another 750 million online profiles scored by Klout, Lithium has one of the largest digital footprints in the world. Using that data and the company’s software, Lithium customers boost sales, reduce service costs, spark innovation, and build long-term brand loyalty and advocacy. To find out how Lithium can transform your business—and to share the experience enjoyed by 300 other leading brands around the world, visit www.lithium.com, join our community at community.lithium.com, or follow us on Twitter @LithiumTech. Lithium is a privately held company headquartered in San Francisco.
About Zuora, Inc.
Zuora’s Relationship Business Management (RBM) solution helps enable businesses in any industry to launch or shift products to subscription, implement new pay-as-you-go pricing and packaging models, gain new insights into subscriber behavior, open new revenue streams, and disrupt market segments to gain competitive advantage. Headquartered in Silicon Valley, Zuora also operates offices in Atlanta, Boston, San Francisco, London, Paris, Munich, Beijing, Sydney, Tokyo, Amsterdam, Vienna, Copenhagen and Stockholm. Zuora clients come from a wide range of industries, including media, travel services, consumer packaged goods, cloud services, and telecommunications. Clients include Financial Times, Schneider Electric, Box, Honeywell, NCR, RTL, lynda.com, The Guardian, YP.com, BlueJeans, Shutterfly, TripAdvisor, Vivint and Trulia.
The Lithium® logo is a registered Service Mark of Lithium Technologies.
Zuora, the Zuora logo, Subscribed, Subscription Economy and Relationship Business Management are service marks and/or trademarks of Zuora, Inc.
All other trademarks and product names mentioned herein are the property of their respective owners.
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