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Suspending or Pausing Subscriptions in Zuora 

11-13-2024 16:39

As subscription businesses, giving customers the flexibility to suspend and later renew their subscriptions is always a good strategy. In fact, we've seen that companies offering the option to suspend and resume have an average churn rate of 25%, as compared to 30% churn rate for those that do not. That means saving one in six would-be customer churns! As we’ve seen during COVID-19, this strategy is more important than ever. If your company doesn't offer the flexibility to pause a subscription yet, this is a good chance to help your customers and keep them!

Overview:

  • How to suspend subscriptions
  • How to suspend using Orders
  • How to resume a subscription (amendment)
  • How to resume a subscription using Orders
  • In-depth example
  • Suspension Impacts
  • API Support
  • Things to Ponder

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